Bidding on public contracts offers a multitude of strategic and operational benefits, making this market an essential pillar for any company looking to ensure its stability, growth, and long-term competitiveness.
Public contracting represents a stable and continuous market, unaffected by economic fluctuations. Public needs are ubiquitous and must be met, even during economic crises. Unlike the private sector, which may reduce spending during a recession, public institutions must continue to provide essential services, ensuring consistent and predictable demand.
Bidding on public tenders is a guarantee of profitability. Operating in a competitive environment keeps companies robust, sharpens their skills, and constantly confronts them with their competition. This not only strengthens their financial resilience but also gives them excellent knowledge of the market and the practices of their competitors. This dynamic is beneficial for the financial health of the company, stimulating it to innovate and adapt quickly.
Profitable companies maintain an average of 20% to 40% of their turnover through public contracts. Industries such as clothing, furniture, construction, and professional services sustain their business thanks to this market. It may not be the most lucrative, but it is what keeps them afloat when making significant investments, facing an economic crisis, or simply dealing with an increase in interest rates.
Meeting the rigorous requirements of public contracts allows companies to gain valuable experience. Companies learn to satisfy demanding clients, helping them to maintain strict discipline and high-quality standards. This rigor and constant adaptation to high expectations are major assets for conquering new markets, even in the face of new competition.